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ACUSHNET COMPANY AND RORY McILROY ANNOUNCEMENT

Fairhaven, MA (October 30, 2012) - Acushnet Company, which manufactures the Titleist and FootJoy brands, and Rory McIlroy, jointly announced today that McIlroy's relationship with Acushnet will not extend beyond December 31, 2012.  McIlroy has trusted Titleist and FootJoy equipment throughout his professional career that commenced as an 18-year old in September 2007.

"Our goal has been to provide Rory with the best equipment and service that would help him be the best player he could possibly be," said Wally Uihlein, Chief Executive Officer, Acushnet Company. "He has been a great ambassador for the Titleist and FootJoy brands, and in turn, we are proud of how our equipment has contributed to his success. We wish Rory all the best, both personally and professionally, going forward."

"I would like to thank Wally Uihlein and all of the tour staff and employees at Titleist and FootJoy for everything they have done for me since I turned professional in 2007,” said McIlroy.  "I have enjoyed five very exciting and successful years with the company and I will always appreciate the contribution Titleist and FootJoy have made in helping me become the player I am today.”

2012 NSW PGA Club Professionals Championship

Monday saw Stonecutters Golf Club host the 2012 the NSW Club Professional Championship

It was a perfect day for Golf with not a cloud in the sky and a warm 25 degrees. Stonecutters is the newest course to be built in Sydney, and was only opened two weeks ago...therefore the course was in fabulous condition with quick greens and some interesting pin placement s.

We had a total of 59 players tee it up at Stonecutters today with the winner shooting 1 under par 71.

The field saw 87% of players wearing FJ shoes, with our nearest competitor at 8% of players.

In the glove category, FJ was just as dominant with 71% of players wearing a FJ glove, with our nearest competitor having 10% of players.

2012 Vic PGA Professionals Championship

n typical Melbourne conditions at Peninsula GC ie. rain / hail / sun and more rain, Raffael Toperoso won the Victorian PGA Professional Championship. Congratulations go to Raff for a great performance ...

 It was a great day for FJ professionals, with FJ players taking 8 of the 10 top places, and 9 of the 11 positions that qualified for the National final in October.

 FootJoy was once again the clear favourite with 75% of all players wearing FJ shoes, and 52.5% of players choosing to wear a FJ Glove.

Congratulations to the following FJ players who qualified for a spot in the National final:

 Raff Toperoso, James Hartley, Craig McLean, Scott Wearne, Steve Kent, Michael Faraone, Travis Harrison, Troy Hughan and Ben Ferguson.

FJ. The Mark of a Player.

FootJoy is identified and defined by a common mark: the FJ. When wearing a product with the FJ mark, you define yourself as a player who is committed to the game of golf and identify yourself with an authentic golf brand that is worn by more players on the worldwide tours and more players, in general. Other company logos?  They could relate to several different sports. But not the FJ mark. 

That mark is special. 

It’s authentic.  

It’s reliable. 

It thrives on performance.

FJ.  The Mark of a Player.

Click here to watch the 'FJ. The Mark of a Player.' video

FootJoy Proud to Introduce its Autumn 2012 Performance Apparel Collection

FootJoy are pleased to announce that we will be taking yet another significant step into the golf apparel business with the launch of our new 2012 FJ Performance Apparel Collection. Available in stores across Australia and New Zealand from the middle of February, this stunning seasonal collection features a range of men’s golf apparel in a selection of contemporary colour stories and a variety of fashionable patterns. Every garment from polo-shirts to pullover’s and knitwear has been manufactured using the very latest high-tech performance fabrics and golf-conscious construction to ensure the entire collection provides the perfect complement to the existing line of FJ advanced outerwear.

Following on from the continued success of the outerwear category, including the hugely popular and innovative FJ Layering System, FJ is further expanding its offerings in the men’s golf apparel category following a strategic initiative that has been carefully considered for a number of years. Supported by an extremely sophisticated and comprehensive study of the golf apparel category, the new FJ Performance Apparel Collection features an array of essential garments that can be worn both on and off-course. The range is spearheaded by two stylish and modern colour stories entitled; Barossa Valley Collection (Purple/Charcoal/Grey/White) and Peninsula Collection (Navy/Coral/Khaki/White). These modern colour palettes perfectly complement the garment designs and allow golfers to effortlessly coordinate their outfits throughout the range. The addition of an Athletic fit option within the collection ensures that those seeking a more tailored look are spoilt for choice. The design focus however remains on one sport – golf, which is FootJoy’s sole passion.

Born from golfer feedback at all levels, the FJ Performance Apparel Collection has already received strong feedback from the professional ranks around the world and will be worn on tour by the likes of Spanish star, Rafael Cabrera-Bello and multiple PGA Tour winner, Steve Stricker who is has been wearing FJ apparel for a number of years, “I continue to be impressed with the quality, fit, comfort and overall performance of FJ apparel. The layering system is absolutely terrific, allowing me to regulate my body temperature based upon changing conditions.  In addition, the new performance lisle shirts that I have been wearing all year are superb.”

Jim Connor, President of FootJoy, commented: “We’re excited about the opportunity to move into an adjacent business and believe the timing is right.  We’ve talked to golfers and our trade partners, who enthusiastically support the plans and offerings; and we have the right people and support in place to be as successful in performance golf apparel as we are in our golf footwear, glove and sock categories.  This represents an important step forward in FootJoy’s mission to enhance enjoyment of the game for golfers everywhere.”

Introducing the All-New MyJoys Website

We are very excited to announce the launch of the new MyJoys website. The new site features a streamlined look and feel.  Updated performance allowing for faster customization.  Furthermore, the new MyJoys site is now compatible with most tablets and smart phones.

Other enhancements included with this re-design:

- Larger homepage images and customization images to show the intricate detail and craftsmanship that goes into each and every pair.
- Size charts on the product pages
- Tabbed leather and logo palettes to allow you to more readily see the personalization options available
- The ability to go straight to a previous design with Jump to Custom ID

We hope you enjoy all of these enhancements and look forward to your feedback!

Mcilroy Makes History in First Major Championship Victory

Rory Mcilroy (Pure Touch Limited and FJ SPORT #53102) has reached the pinnacle of professional golf becoming a major champion at the 2011 U.S. Open. The 22-year-old Ulsterman put on a display of pure golfing excellence at Congressional Country Club becoming only the 5th player to lead wire-to-wire on his way to victory in a U.S. Open Championship. 

Rory's onslaught of Congressional began with a birdie and his stellar play continued all week, shooting four rounds in the 60's.  He reached 10 under par in only 26 holes, making Rory the quickest player to reach such a lofty score in a U.S. Open.  Mcilroy also set the U.S. Open record for total score (268), most stokes under par(-16), along with 10 other U.S. Open records. 

Mcilroy received praise from many of his peers all week including the number one ranked golf Luke Donald stating, "As I've said before, I think he has probably the most talent I've ever seen from a golfer."  Not many will argue this now as the young Mcilroy moves to number 4 in the Official World Golf Rankings and is reaching the potential many of his peers have seen for years.

Acushnet Company to be acquired by FILA Korea & Mirae Asset Private Equity

ACUSHNET COMPANY TO BE ACQUIRED BY GROUP LED BY

FILA KOREA LTD. AND MIRAE ASSET PRIVATE EQUITY

Agreement Reached for World's Leading Golf Equipment Company

 to be Purchased from Fortune Brands

Fairhaven, MA (May 20, 2011) – Acushnet Company announced today that its parent company, Fortune Brands, Inc., has signed a definitive agreement for the sale of the company to a group led by Fila Korea, Ltd., the owner of the Fila brand globally, and Mirae Asset Private Equity, the largest private equity firm in Korea.

Acushnet Company is one of the largest golf equipment companies in the world with annual sales of more than $1.2 billion in 2010.  Its premium and storied brands include Titleist, the #1 ball in golf and a leader in high performance golf clubs, and FootJoy, the #1 shoe, glove and performance outerwear brand in golf.

“The Acushnet Company has long been the trusted steward of two of golf’s most revered and iconic brands, and has perpetuated the longest running records of golf equipment success in the game,” said Wally Uihlein, Chairman and Chief Executive Officer, Acushnet Company. “The Fila Korea and Mirae group understands and appreciates our golf industry leadership, passionate associates, and unique and enduring culture. Together, with our new owners, our team is looking forward to strengthening and building upon the global success of the Titleist and FootJoy brands.”

After the acquisition, Acushnet will remain as a standalone company through separate operation from Fila Korea, with its worldwide headquarters remaining in Fairhaven, Mass., and led by Uihlein and Acushnet’s current management team.

The Acushnet Company has a history of successful growth and evolution. The Golf Division was founded in 1932, with the first Titleist golf ball brought to market in 1935. Fortune Brands acquired the Acushnet Company in 1976, and Acushnet acquired FootJoy in 1985. Acushnet’s net sales in 1975 were $51 million and with the combined strength of both brands have grown more than twenty-fold over the past thirty-five years.

The Titleist golf ball embodies product performance and quality excellence, and has been the #1 ball in golf for over sixty years and still counting. Titleist golf clubs have also earned broad acceptance with golf’s pyramid of influence through an unwavering commitment to performance, quality and fitting.

FootJoy has been the unequivocal leader in the golf shoe product category for more than seventy years and has owned the #1 position in golf gloves for more than three decades.

“We appreciate what Fortune Brands has contributed to the growth of our business over the last thirty-five years,” said Uihlein. “The support, encouragement and guidance they provided helped fuel our leadership position in the industry and marketplace.  Together, we achieved record-setting milestones.”

Established in Italy in 1911, Fila is a leading sport and leisure footwear and apparel brand that is distributed worldwide. The group, led by Fila Korea and Mirae, also includes the National Pension Service of Korea, the fourth largest pension fund in the world, and Korea Development Bank, Korea’s largest government-owned bank.

“The acquisition of Acushnet transforms our platform with a stable of premier world class brands,” said Gene Yoon, Chairman and Chief Executive Officer, Fila Korea, Ltd. “We are equally excited to embrace Acushnet’s exceptional management team led by Wally Uihlein. With our extensive knowledge and reach in Asia, we believe that the Acushnet brands have incredible new opportunities for growth in the emerging markets in Asia.”

“We are very impressed with what Acushnet management and employees have accomplished so far,” said JH Ryu, CEO, Mirae Asset Private Equity. “We will fully support the company to remain focused on its core golf expertise and continue driving the growth of the industry.”

"Titleist and FootJoy are powerful global golf brands,” said Uihlein. “The fact that Asia Pacific represents over 30% of the world's total golf equipment spending, and that South Korean golfers are among the most passionate and organized in the game, is testament to the significant investment in the Acushnet Company by the Fila Korea and Mirae group. They recognize the strength of the brands and opportunities for growth particularly in golf's emerging regions.”

The sale is subject to certain closing conditions, including regulatory approvals, and the transaction is expected to close this summer.

Westy Wins 2nd Consecutive Title

Fresh off a decisive victory in Malaysia that claimed Westwood (DryJoys Tour and SciFlex) the number one spot in the World Golf Ranking, Lee claimed his second consecutive tournament with a win at the Ballantine's Championship. Wanting to validate his top position, Westwood came from behind to win in South Korea. Starting his final round three strokes back of the leaders, he shot a final round 5-under 67 to defeat his competitors by 1 stroke.  Westwood later stated, “It was very tough and to go around without making a bogey, five birdies and 13 pars was a special round of golf."

PREPARE TO LAUNCH.

SYNR•G - Ultimate Stability, Ultimate Comfort.

FootJoy, the #1 Shoe in Golf and the #1 Shoe on every tour worldwide announces the launch of SYNR•G (‘Synergy’), a new shoe category engineered to deliver the most comprehensive stability package of any line of shoes in FootJoy’s storied history. Taking performance to new heights, SYNR•G shoes incorporate the ultimate stability and exceptional comfort features into the upper as well as the outsole.

After more than two years in development, SYNR•G unveils the high-performance G•Force? outsole. Designed and developed for golfers seeking maximum support and a solid foundation, the exclusive Tri-lateral Stability Frame? is combined with a perforated alloy mid-foot support bridge to cradle the foot and provide a phenomenal stable hitting platform.

The uppers have been developed specifically to enhance the overall stability characteristics of SYNR•G. Memory foam has been strategically placed around the entire collar and under the tongue providing the player with a comfortable mold-to-your-foot custom fit while simultaneously delivering dramatically improved support and motion control. Adding to the in-shoe support, the HeelLoc zone, located on the heel area of the PU Fit-bed? reduces friction and keeps the foot securely positioned throughout the golf swing.

“Today’s players continue to generate higher swing speeds and therefore it was critical for FootJoy to develop a performance golf shoe that could maximise this force”, commented Andrew Reed, Golf Ball & FootJoy Brand Manager. “By effectively securing a substantial foundation, SYNR•G shoes allow players of every level to really go after the ball.”

Chris Patterson, FootJoy Product Specialist adds, “The memory foam and HeelLoc zone work in harmony to secure the foot inside the shoe, while the innovative Tri-Lateral Stability Frame and G-Force outsole deliver the most stable hitting platform of any shoe we’ve ever developed.”

SYNR•G will be available in two styles: White with a Chestnut Brown lizard print saddle and White with a Black lizard print saddle. The SYNR•G shoes are available now with a suggested retail price of $329.

For further information visit www.footjoy.com.au/SYNRG for frequent updates and the comprehensive SYNR•G micro site.

FJ TV Spots!

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